GOOD IDEAS DESERVE
EVEN BETTER DESIGN

Brand Design | Creative Direction

Brand Design | Creative Direction

Brand Design | Creative Direction

Brand Design | Creative Direction

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showcase

)

Selected work

Hospitality Branding

NORDIQ

Boutique Hospitality
/
2025
Strategy
Branding
Visual Identity
Coffee Roaster Branding

Brick House Coffee Roasters

Hospitality
/
2025
Branding
Strategy
Visual Identity
Package Design
Fragrance Branding and Package Ddesign

VETRA

Luxury Fragrance
/
2025
Branding
Visual Identity
Package Design
(

services

)

branding
& Identity

Defining what sets you apart: your values, tone, and vision. From there, I’ll craft a visual identity system built to express it clearly — logos, typography, color, messaging, and design assets that make sense.

hotel stationary branding

Creative direction

Launches, collaborations, or long-term growth, I help guide the visuals so everything stays sharp and on-brand

branded merch

Roll it out into the real world. This might include packaging design, social templates, signage, stationery, launch materials, or your digital presence.

Brand Activation

branded signage

Photoshoot art direction, space branding, and consulting on anything that shapes how your brand is experienced.

Art direction & Spatial Design

fragrance photography
(

the process

)

from good idea to great brand

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1

Discovery & Research

Every project starts with listening. I get to know your goals, your audience, and what’s getting in the way — then build the strategic foundation your brand actually needs.
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2

Identity Development

From logos to color and type, I create a visual system that reflects who you are and sets the tone for everything that follows — grounded in strategy, not aesthetics alone
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3

Review & Polish

You’ll get two rounds of thoughtful revisions — not endless tweaking. That’s the benefit of starting with clarity: we rarely need more.
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4

Delivery & Activation

Once we’re locked in, I package your brand tools and help you apply them — from digital to physical, web to signage, social to packaging.